THE HOOK BOOK

Hooks make songs stick. Every songwriter and producer needs them, yet creating them with intention is often treated like cheating, when really it’s inspiration + craft.

The Hook Book is a collection of 99 techniques and hacks for creating memorable hooks, an idea firestarter for making songs people remember.

Obsessed with reverse-engineering what makes great songs succeed, this book brings together my own research, along with insights from hours of interviews with some of the best songwriters, producers, and hook makers out there.

Coming in Winter 2026.